2 Post • April 2009
New York City's Blue
Room (www.blueroom-
nyc.com) helped capture
the spirit of NAB, and its
Vegas setting, for this
month's cover. Art direc-
tor Steve Harper says the
star field and Earth
backdrop suggest limit-
less possibilities, while
the satellite and astro-
naut play narrative roles.
The studio used
Photoshop, Illustrator,
After Effects, Maya 2009
and Cinema 4D V.11 to
create the piece. For
more on Blue Room's
work, check out this
month's "Open House"
column on page 64.
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4 EDITOR'S LETTER
Social networking and post
By Randi Altman
4 POST SCRIPT
On the lookout
By Marc Loftus
6 BITS & PIECES
What's new in post
production
16 VISUAL EFFECTS
Who's effecting the
Watchmen
By Iain Blair
22 DIGITAL CINEMA
Muvico opens an all-digital
destination in an LA suburb
By Daniel Restuccio &
Nicholas Restuccio
58 EDUCATION
Using videogame
development to educate
By Karen Moltenbrey
60 NAB PRODUCTS
A glimpse at gear on display
at the show
62 WORKFLOW
Cutting Edge & Avid help
Comcast SportsNet open
HD facility
64 OPEN HOUSE
Blue Room in black with
broadcast work
68 PEOPLE
Keeping tabs of the
industry's movers & shakers
70 REVIEW
GenArts V.3 Sapphire
Effects for AVX
By Jonathan Moser
72 REVIEW
Ikan's V8000HDMI monitor
By David Basulto
Bits & Pieces
6
NICE
SHOES/BLACKBERRY
Visual Effects
16
WATCHMEN
Open House
64
BLUE
ROOM
A P R I L 2 0 0 9 • V O L . 2 4 N O . 4
This Month In
• CGW goes 3D!
• Creativity and digital technology made
these commercials "super."
• SoBe's 3D lizards leap off the screen.
• Can game engines make the transition to
television and film?