Issue link: http://digital.copcomm.com/i/1416119
FEATURE www.postmagazine.com 22 POST SEPT/OCT 2021 Available soon: The 2021 Digital Storage in Media and Entertainment Report (Expected release in late October 2021) This updated and expanded report will be the sixteenth annual compre- hensive reference document published by Coughlin Associates, Inc. on this topic. It provides an in-depth analysis of the role of digital storage in all aspects of world-wide professional media and entertainment. Capaci- ty, revenue, performance and media trends and projections are given out to 2026 for digital storage demand in content capture, post-production, content distribution and content archiving. Results are included from the 2021 Survey of Digital Storage for Media and Entertainment profession- als. Industry storage capacity and revenue projections include direct attached storage, cloud (including object storage), real-time as well as near-line network storage. The report includes information on digital stor- age vendors providing storage products for various media and entertain- ment applications. Find out more and order at: https://tomcough- lin.com/tech-papers/ STORAGE FOR ARCHIVING Long-term storage of video content requires inexpensive content storage. However, today archived content is accessed more readily than older passive archives, often offline in cold-storage facilities. For this reason, many archives are now "active archives" that provide lower latency archived content access. The ultimate storage for these active archives will be on magnetic tape (mostly LTO), optical discs and hard disk drives. Although there is still a considerable amount of older video content that has not been digitized, much of the content that will be digitized has been or will be in the next few years. For this reason, future archive growth will be increas- ingly driven by archiving of new video content, as shown in Figure 4. Figure 4: Annual storage demand for archiving, conversion and preservation Companies making archival media and systems include Disk Archive, HPE, IBM, MagStor, mLogic, Panasonic, Quantum, Seagate, Sony, Spectra Logic, StorByte, Toshiba, Xendata and Western Digital. Figure 5. Cloud storage revenue projections for media and entertainment applications CLOUD STORAGE STARS As indicated earlier, post production facilities are turning to the cloud to help with their collaborative video projects. Our survey indicated that in 2021, about 32 percent of responding participants said that they used cloud-based storage