Issue link: http://digital.copcomm.com/i/1251534
57 SAG-AFTRA | Spring 2020 | sagaftra.org to bring significant changes to the industry, which could have a huge impact on the working lives of members. Overall, AI and automation are expected to eliminate millions of jobs in the broader economy. In fact, the McKinsey Global Institute predicts that up to 800 million workers worldwide will lose their jobs by 2030. In America alone, that number could range from 39 to 73 million jobs in the next decade. From computer-generated news anchors to digital recreations of long-dead performers, SAG-AFTRA members working in all areas will undoubtedly feel the impact. Already, members are being asked to do performance capture scans during some productions — and members should contact the union if asked to do so. SAG-AFTRA believes performers should have control over when their likenesses are used. "We can't rely on the ethics of technology companies to help us; we have to stand up for ourselves to make sure that we're using the maximum collective bargaining strength that we've gained to balance the power between workers and the companies that employ them," said Crabtree-Ireland. "We also need to push for stronger legislative protections. We can't ignore technology or keep our heads in the sand. We need to make technology work for us, not against us." AFL-CIO Secretary-Treasurer Liz Shuler and Duncan Crabtree-Ireland, SAG-AFTRA's COO and general counsel, at the opening reception for the Labor Innovation & Technology Summit at Topgolf in Las Vegas.